Nothing is ever what it seems right? But in the very haze of misperception lies lost opportunity. OK, enough of the big words. It was about 2:30 yesterday afternoon that I was driving to meet with a client and traffic was at a standstill. I live in the burbs of Philly and Route 309 was…
You can take a giant step today that could help separate you from most of the contractors you compete with in your area without having to spend another dime on marketing or lower your price one dime. Sounds too good right? Well, if you can figure out a way to offer a guarantee that isn’t…
Your website visitors are looking for a logical flow of information about your company, products and services and policies and procedures that’s easy-to-read and makes it easy for them to understand who you are what you do. The following is a quick outline of how to structure each product or service page on your site.…