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June 2015

  • What Your Construction Marketing Goals Should Include

    You have probably heard that it’s pretty important to have a marketing plan and a strategy for your construction company. If you have tried to create one then you might have discovered that you have to begin with your business objectives, which is a pretty significant task in itself. Determining what your company objectives are…

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  • Construction Marketing Tip: Experience Overcomes Price!

    The cost of doing business today is rising. Leads, websites, tools, training, staffing…they are all going up. When you are faced with a company in your marketplace who steadily beats you on price, they are usually overcoming some other shortfall.

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  • Construction Marketing For Roofing Companies: An Overview

    As a roofing contractor, you serve a slightly different market than a typical contractor trying their hand at traditional construction marketing and will need to market yourself differently. If you have a niche product, say something such as steel roofing, traditional construction marketing may be part of your strategy, but it will likely not be…

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