Online Reputation Management Strategies Online reputation management strategies focus on creating and maintaining an excellent reputation. They will include social media, PR tools, and advertising. Managing the voice of the consumer is vital to the success of reputation management. The main objective of online reputation management strategies is to combat negative claims and build trust […]
If you’ve been around for any length of time, you know that a negative review can destroy your business. People don’t like to write bad things about a business. But if you’ve gotten five or more negative reviews, you’ll see a big impact. Consumers are increasingly relying on online reviews to make decisions. And they’re […]
Writing copy can be easy if you’re good at it, but only if your copy is compelling enough to capture your readers’ attention and ultimately, their money. If you’re not a seasoned copywriter who already knows the tricks of the trade, pay close attention to these tips on how to write compelling copy that encourages […]
How can you tell if your digital marketing campaign is effective? How can you improve your site traffic, conversion rate, or customer satisfaction with the resources at your disposal? It’s not always easy to measure these things in real-time, but it’s easier if you have these 10 new ideas for digital marketing to think about […]
There’s something wrong with most construction websites today and it is costing contractors like you money…big money. Your website talks to people willing to spend $25k, $50, $100k on home improvements. Your construction website is costing you business You don’t see the people who check out your site and leave without contacting you, they just…leave. […]
If your pitches are telling you that you lost by a few grand, and you thought you had a good relationship or rapport with them, you didn’t. If you don’t even get a chance to counter, you had no relationship at all. If you aren’t creating a compelling reason to work with you besides money, […]