Lead generation services make big promises about connecting you with prospective clients, which is why leads for contractors is so tough. Unfortunately, it is a promise that they can’t usually deliver on consistently. If you are depending on a lead service for your business, you may need to restructure your construction marketing strategy. While some…
The following post was a recent newsletter topic where I talk about DNA and knowing where you’ve been to know where you are going. It talks about changing we’ve made here on Darrenslaughter.com from both a design element as well as a business model and product offering. If you aren’t getting my weekly newsletter, you…
Listen, I’m a marketer, I’m an ad man, I’m every descriptor you can come up with for the people in my profession, but for fuck sake, I can’t stand text-message marketing, and I hope you hate it too! Thoughts?