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Marketing Online

  • Email Marketing 101 For Contractors

      Email marketing is an amazing tool for businesses of any size. While time and energy must be put into creating a good customer database, email marketing has a huge advantage over traditional mail. It is cost effective. As opposed to physical mailings that can cost a dollar each just to mail, an email marketing…

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  • Why Contractors Should You Use Content Marketing? It Sells Silly!

    Even the staunchest contractor marketing their business offline couldn’t dispute the value of an online brand, but just HOW are companies putting their dollars to work online? What comes as no surprise to me is the fact that MOST of the dollars spent on a percentage basis are on content creation. The delivery system of…

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  • Why Your Focus Should Be On Your Website & Not Houzz or Pinterest

    Sure social media get’s your message out to the masses. Sure you want to be where the eyes are, and while there is certainly nothing wrong with having accounts on sites like Houzz and Pinterest, you should still maintain a focus on your actual website. Your Website vs. Houzz And Pinterest Pinterest and Houzz have…

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