Part of what I do here at Darren’s is research. And part of that research is finding out what made people do business (or not do business) with you in the past. I typically do this through a series of phone interviews with former clients or leads that never closed. And the things I uncover…
I stole got a great tip this month from my Inc. magazine. It is by Jason Fried, the guy who founded 37Signals.com. Jason talks about the need to learn how to make money (anyone in business knows it is not as easy as it seems) and how you can improve your marketing chops by using…
This one is super-easy. Throw out that last nasty, crusty, filthy business card you have in your wallet and go out and get a fresh batch made with your Twitter and Facebook addresses. Also get a proper email address on your new cards. No more AOL or Yahoo or even Gmail addresses. You run a…