Contractor Marketing With Mom
If you can’t see the video, click here. Let your mom help you with your content and keywords by asking her how she would find you…I do!
What Your Business Card Says About Your Contracting Company…or Doesn’t!
I was out visiting a client today when I dropped my Blackberry into the street, which then proceeded to get run over by two cars. As I waited at the Sprint store for the repair man to fix my phone I started rifling through the business cards left by previous customers on the cork board. […]
Who is Your Daddy, and What Does He Do?
This is a guest post by Chris Spoerl, owner of Magic Pool Services in Orlando Florida. DISCLAIMER: As it will become obvious in a paragraph or two, Chris is a client of mine. Why I don’t know, since Chris has some pretty serious marketing chops himself. But none the less, I am happy to say […]
Stop Advertising – Start Blogging
You don’t have to spend a fortune on adverting your contracting company…but you will have to work! So get to it!
Contractor Marketing and How Steve Jobs is Just Like You!
Steve Jobs is as synonymous with Apple as you probably are to your contracting company. There are a lot of things you can learn both pre and post Jobs departure from Apple. Pay attention and learn something about branding your company and yourself.
Putting Marketing Minutes Into Action!
Chris Spoerl at Magic Pool Service took my suggestion to register expired competitor’s domain names and put his own unique twist on it. As you will see in the video, one of Chris’ competitors failed to secure their domain name prior to flyering Chris’ farm. Chris, remembering my post, sprang into action and now every […]
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