Remember Who – What – Where – When – Why and How? Well, I am going to show you how to create your own ads in 5 minutes or less using the 5 W’s. Here we go: Who: Your business name, company slogan, logos & USP What: Information on your range of products and services.…
Let’s say you do kitchen remodels, or additions, or basements, all major renovations that cost between $35,000 and $50,000 even in a down economy. So how do you convince the consumer to buy from you instead of your competition? There are a couple of ways. Sell a feeling, not a product – Instead of promoting…
I was doing a call last night and the topic came up about competition, and I remembered that I shot this video a while back where I talk about the fact that you don’t compete with just the other guys in your trade, but with all of the influences that come into play when home…