Menu

Website Content

A Beginner’s Guide to Website Content

/ , / , /

If you are just starting your contracting company, chances are you are also considering a website. It doesn’t matter if you are going to do your site yourself or outsource it; you need to make sure it has the right information in order to move prospects through the sales funnel and onto your lead list.

Or maybe you have been thinking about a redesign of your existing site, then you too could use these tips to button up your online showroom.

Construction website content tips

Contact/Coupons/Reviews: There are few things consumers look for in a website; where you are, what exactly it is that you do, what is your contact info and what deals are you offering and what other people are saying about you in the form of testimonials. Make sure you address all of these ‘above the fold’, that is, without having to have the consumer scroll down the page.More

If Your Website Isn’t Bringing in the Sales, Help is on The Way!

/ , / , , , /

UPDATE 3/12/2011: I forgot to mention in the post that I can include a $100 Google AdWords card to use with a new AdWords account. So, if you pick the public review (keep reading) and you get $100 in free clicks, you are at zero out of pocket – just thought I would throw that in there!

In-depth website critiques

If you want to know exactly what you need to change about your current website to make it pull in more leads to help you close more sales, I can tell you.

In fact, I’m going to personally send you a video and an action plan where I go through your site, page by page, showing you not only what you need to change to bring in more clients or customers, but exactly how to change it.

So if you’ve been struggling with how to make a website your audience will actually enjoy reading (and tell other people about), and you want a clear list of simple, “non-salesy” things you can do to increase those conversions on your site, then keep reading!

Now, if you are new here on the site, you need to know that I am not your typical high-priced web designer who is out there charging a fortune. I’m actually a marketing and advertising guy who writes his own copy and creates sites that do one thing…convert traffic into leads.

While I’m am pretty good at marketing, what I am just as good at is making website concepts easy and simple to learn while I teach you how to implement them into your site. And a lot of my clients have been asking me for more guidance on website layout and functionality, so I have decided I am going to offer a specific package just for those people who want some help with giving their websites the tune-up that they’ve been desperately needing.

Here’s how it works – Three simple steps to a much better website! Click here for more

Why Search Marketing Works Best For Contractors

/ / , , , , , /

Having a website is great, but not doing any marketing pointing people to your site is like having a billboard up in the woods. Sure its there, but no one sees it. The same holds true for your website, which is why you need some type of search engine marketing.

The advantage to online advertising for contractors

Search marketing is a huge market these days. While other marketing platforms are experiencing double-digit erosion in market share, online advertising will grow by 14% this year, even in a fragile economy. Here are some key points to marketing online:More

Load More