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https://darrenslaughter.com/wp-content/uploads/2021/07/cropped-cropped-brandmark-design-700x0-3.png30037Construction keywords Vs industry terms – Search Engine Basics. We’ve all fallen into that trap once or twice: you rely on industry terms that most people outside the contracting industry won’t understand to impress your new potential clients. When you’re setting up a website or blog, it may be tempting to toss a few of those […]