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action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/darren/public_html/wp-includes/functions.php on line 6114An old expression made famous by Dean Martin, \u201ckeep those cards and letters coming,\u201d actually has a direct application to any contractor marketing plan.\u00a0 There is a well know tactic in the internet business world that can be applied to other types of business rather easily.<\/p>\n
Consider a Cesar Millan<\/a>, famous K-9 training expert and star of NatGeo<\/a>\u2019s Dog Whisperer<\/a> for a second.\u00a0 Cesar has years of experience handling different types of dogs with various problems and successfully turning these rascals into well-behaved pets.\u00a0 In order to reach more people and generate more revenue, he puts all of his tactics and proven tips into a book and sells it through his website.\u00a0 People contact him, pay for his book and receive the package while leaving behind their name, address, and email.<\/p>\n A couple of months go by and Cesar learns of a great grooming technique that works amazingly well with a new shampoo.\u00a0 What does he do?\u00a0 He gathers the list of email and addresses and sends out a little note to his past customers \u201chey, thought you might want to know about this wonderful dog shampoo and grooming technique.\u00a0 Drop me a line if you want more information.\u201d\u00a0 What do you think happens?\u00a0 People buy more stuff from him because they have confidence in him based on past work.<\/p>\n Are you collecting addresses and emails of past clients?\u00a0 Do you let them know about new developments in your industry?\u00a0 This is a very simple method of using the success and satisfaction from past projects to land new work without the need for using expensive means of finding new clients.<\/p>\n","protected":false},"excerpt":{"rendered":" An old expression made famous by Dean Martin, \u201ckeep those cards and letters coming,\u201d actually has a direct application to any contractor marketing plan.\u00a0 There is a well know tactic in the internet business world that can be applied to other types of business rather easily. Consider a Cesar Millan, famous K-9 training expert and […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[7],"tags":[35,30,40,4],"class_list":{"0":"post-1067","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-contractor-marketing","7":"tag-ad-campaigns","8":"tag-advertising","9":"tag-brand-building","10":"tag-marketing-advertising","11":"entry"},"yoast_head":"\n