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{"id":2252,"date":"2011-02-24T07:33:18","date_gmt":"2011-02-24T12:33:18","guid":{"rendered":"https:\/\/darrenslaughtercom.stage.site\/?p=2252"},"modified":"2011-02-24T07:33:18","modified_gmt":"2011-02-24T12:33:18","slug":"ad-creation-for-contractors-in-6-easy-steps","status":"publish","type":"post","link":"https:\/\/darrenslaughter.com\/ad-creation-for-contractors-in-6-easy-steps\/","title":{"rendered":"Ad Creation for Contractors in 6 Easy Steps"},"content":{"rendered":"Remember Who \u2013 What \u2013 Where \u2013 When – Why and How?<\/em> Well, I am going to show you how to create your own ads in 5 minutes or less using the 5 W’s<\/strong>.<\/p>\nHere we go:<\/strong><\/p>\nWho: <\/strong>Your business name, company slogan, logos & USP<\/p>\nWhat:<\/strong> Information on your range of products and services. Customers need to know what you sell.<\/p>\nWhere:<\/strong> Address, phone number (local to the market served), web site, e-mail and areas served.<\/p>\nWhen:<\/strong> Days and hours if applicable along with emergency numbers.<\/p>\nWhy: <\/strong>Reliability, years in business, endorsements, brand names, payment methods, licensed, insured, memberships and affiliations.<\/p>\nWWW:<\/strong> Do you have a website that prospects can visit to learn even more about your business? If not, you better get one!<\/p>\nOnce your ad answers the 5 W’s, the ad is well on its way to delivering effective results. Then, you just need to present the information in a way that is logical and pleasing to the consumer’s eyes while running it enough (frequency) to be effective.<\/p>\n","protected":false},"excerpt":{"rendered":"
Remember Who \u2013 What \u2013 Where \u2013 When – Why and How? Well, I am going to show you how to create your own ads in 5 minutes or less using the 5 W’s. Here we go: Who: Your business name, company slogan, logos & USP What: Information on your range of products and services. […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[8,46],"tags":[112,4,57,25],"class_list":{"0":"post-2252","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-articles","7":"category-print","8":"tag-construction-marketing-2","9":"tag-marketing-advertising","10":"tag-marketing-and-advertising","11":"tag-newspaper-advertising","12":"entry"},"yoast_head":"\n
Ad Creation for Contractors in 6 Easy Steps - Construction Websites<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/darrenslaughter.com\/ad-creation-for-contractors-in-6-easy-steps\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ad Creation for Contractors in 6 Easy Steps - Construction Websites\" \/>\n<meta property=\"og:description\" content=\"Remember Who \u2013 What \u2013 Where \u2013 When – Why and How? Well, I am going to show you how to create your own ads in 5 minutes or less using the 5 W’s. Here we go: Who: Your business name, company slogan, logos & USP What: Information on your range of products and services. 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