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{"id":2265,"date":"2012-04-28T13:59:57","date_gmt":"2012-04-28T13:59:57","guid":{"rendered":"https:\/\/darrenslaughtercom.stage.site\/?p=2265"},"modified":"2012-04-28T13:59:57","modified_gmt":"2012-04-28T13:59:57","slug":"quick-tips-for-contractors-2-pick-a-number-any-number","status":"publish","type":"post","link":"https:\/\/darrenslaughter.com\/quick-tips-for-contractors-2-pick-a-number-any-number\/","title":{"rendered":"Quick Tips for Contractors #2 – Pick a Number, Any Number"},"content":{"rendered":"

Contractors ask me all the time how much they should spend on marketing, and I have answered the question in a couple of posts here at Darren’s. But this time I am going to make it simple – just pick a friggin’ number and start!<\/p>\n

If you haven’t decided to set aside any amount of your gross sales to apply towards building your business, then what the hell are you waiting for? Pick something; $100 a job, 5% of gross a month, something. Just start doing something to assure your business is around not just next week or next year, but 5 years from now.<\/p>\n","protected":false},"excerpt":{"rendered":"

Contractors ask me all the time how much they should spend on marketing, and I have answered the question in a couple of posts here at Darren’s. But this time I am going to make it simple – just pick a friggin’ number and start! 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