Today we’re going to talk about growing your construction business, and not just your brand or your reputation, but your overall business. I am so thrilled that my business gives me a chance to talk to all kinds of contractors; from small, one-person shops to large, hundred-million dollar home builders, and I get to participate…
Once you start blogging for your business, there is no turning back. Like a machine, it needs a regular supply of energy to function effectively. In this case, of course, that energy is content. Contractors underestimate the importance of this aspect of marketing their business online, but you don’t have to make that mistake. But…
Today’s tip comes straight to you from a book I just read a while ago called Youtility. The premise of the book, Youtility, and it’s spelled Youtility, is, if you can’t be Apple, if you can’t innovate like a company like Apple, then you better be useful and you better be utilitarian. That’s a great…