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January 2014

  • Thursday With Randy: Relationship building on social media, a Guest Post by Randy Patton

    This is a guest post by my friend Randy Patton of Patton Services, a commercial roof coating contractor working with White Roofing Systems. Randy does a great job marketing his business online, so listen to what he has to say and enjoy his post. Start by connecting with people you want to do business with,…

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  • Personalize vs. Customize

    Everything, and I mean everything today can be customized. From ordering your car to fit your specific needs to the good ol’ “Have it Your Way” from Burger King. But there is one thing, or one word really, that I want you all to change as you talk to prospects about their home improvement projects.…

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  • Why I Think SEO Sucks For Contractors-A Rant

    This is why I think SEO for contractors is useless. If you live off of organic traffic, you are putting your business life at risk. Maybe you have already felt Google’s pinch? If you have, let us know in the comments below.

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