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May 2014

  • U.S. Home Remodeling Facts You Should See

    If you are a remodeler, builder or any kind of contractor really who works on residential projects, you should take a peek at these numbers and compare them to your business. The key is to then take your marketing and drive toward the areas where people are concentrating their dollars to fix their homes. In…

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  • Is Your Browser Killing Your Site’s Conversion Rate?

    One of the new buzzwords we are often asked here at Darren’s is if our websites are responsive, and we say yes, all of our websites since 2011 have been responsive. Responsive simply means the site looks as good on an iPhone or Android or an iPad or some other type of tablet as it…

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  • 5 Reasons I Don’t Think Contractors Should Use Exact Match Domain Names

    In setting up a new client, the conversation turned to domain names, and, should they register their company name or an exact match domain. If you aren’t sure what an exact match domain name is, it would look something like this: “www.philadelphiaplumber.com” or “www.bostonpaintingcontractor.com” Now, back in the day you could go out and get…

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