2014 – Page 4 – Darren Slaughter

Contractors: Don’t Tell Your Customers How Great You Are – SHOW Them On YouTube!

November 3, 2014

For a home improvement company, there may be no more valuable social media tool than YouTube. In less than ten years, YouTube has grown to become the world’s second largest search engine, right behind Google and ahead of Bing and Yahoo. The video sharing site receives more than 1 billion unique users, and over…

Why Twitter Rocks

October 30, 2014

Twitter is a wonderful place for businesses to connect with customers and prospective clients. With millions of people checking in multiple times each day, Twitter provides companies with a useful tool for creating a relationship with customers. When you coordinate your Twitter posts with your blog articles and other company communications, your followers will…

Email Marketing 101 For Contractors

October 27, 2014

Email marketing is an amazing tool for businesses of any size. While time and energy must be put into creating a good customer database, email marketing has a huge advantage over traditional mail. It is cost effective. As opposed to physical mailings that can cost a dollar each just to mail, an email marketing…