At least a dozen times a year we hear about a contractor whose website is down because their domain name has expired. Sometimes it’s as simple as having them renew it, other times, it’s when some slacker design shop they dealt with in the past registered the domain name for them.
Going back to the survey today. A responder asks what good is my help for him in California when I am in Philly. My simple answer is this…satisfy people’s need for pleasure or removing pain and that is the root to marketing to ANYONE!
Construction contractors should select a marketing service provider the same way they would select any other contractor. You are outsourcing your marketing but it is a reflection on your business. Therefore, the decision should be made with care. It can be difficult to determine how well a construction marketing service will fit with your…