Darren – Page 127 – Darren Slaughter

Contractors, 15% of This Means You Still Have a Chance

January 20, 2014

Catching up with your competition on social media is not going to be as simple as it was when they had a website and you didn’t. Within a few weeks you could have a compelling website that equaled or was better than theirs. Social media ia a bit more complex in that just STARTING on…

Thursday With Randy: Relationship building on social media, a Guest Post by Randy Patton

January 16, 2014

This is a guest post by my friend Randy Patton of Patton Services, a commercial roof coating contractor working with White Roofing Systems. Randy does a great job marketing his business online, so listen to what he has to say and enjoy his post. Start by connecting with people you want to do business with,…

Personalize vs. Customize

January 15, 2014

Everything, and I mean everything today can be customized. From ordering your car to fit your specific needs to the good ol’ “Have it Your Way” from Burger King. But there is one thing, or one word really, that I want you all to change as you talk to prospects about their home improvement projects.…