Maybe you have been on the fence about this whole social media – online marketing stuff you’ve heard about. Maybe you’re a nuts and bolts, meat and potatoes kind of contractor who doesn’t think spending his nights on Twitter or Facebook will amount to much. But you do know that a good referral or testimonial…
I recently read an article describing how to measure the value of social media campaigns, and while I totally buy into social media as a true social function and part-time marketing tool, I have to disagree with putting a value on it. To me, social media is creating relationships and developing friendships with people who…
Online communities offer formal and informal networking opportunities to help you expand your contacting business now more than ever. More formal methods involve webinars and online training as well as online networking events. Informal networking and brand building can be and is done just about everywhere online. Forums, twitter, Facebook, and so on. Sometimes the…