You hear it all the time, mediocrity is the kiss of death, you have to be extreme. Well, I’m going to tell you that you can be extreme and it isn’t going to take all that much. You know your business better than anyone and you need to be your company’s “pitch” man or woman.…
I’m not suggesting that you buy some cows and plant a field with corn, unless that’s your thing. Rather, “farming” is a marketing strategy traditionally used by real estate agents to increase their visibility in their local area. This typically consists of blanketing a selected area with direct mail post cards, multiple times each year…
Blogging is an extremely valuable tool for any business owner, especially in the home improvement space. Articles on your website can increase traffic and conversions, as well as build a strong community on social media platforms. However, a blog is only going to be a key component in your marketing if it’s maintained and…