If you think this post is going to tell you which one ALWAYS works better than the other…you are mistaken. The reason being
In this fast-paced world you have less time than ever to get your point across. Sure your content has to be good, but it also has to be short. Give People these three things in your copy and I promise you will help your contractor website move them from prospects to clients:
Using “free” and “Prices Slashed” can be a quick pick me up to your bottom line…Just ask the guys who use Groupon. But doing it for the long haul conditions people to think you just give your stuff away, which prevents you from ever selling it again.