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Free Kills…Your Bottom Line!

Using “free” and “Prices Slashed” can be a quick pick me up to your bottom line…Just ask the guys who use Groupon. But doing it for the long haul conditions people to think you just give your stuff away, which prevents you from ever selling it again.

Watch the video for two examples of major companies who use either free or reduced cost to bring in new customers and you tell me if you think I am right or wrong.