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Passion Above All
Steve Jobs said, and I’m paraphrasing, you have to love what you are doing because if you don’t when it gets really hard, you will quit. That’s where passion comes in When you find it hard to generate new business, find the right talent, get that prospect to sign, you have to have passion. Passion […]
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I love Email Marketing
Funny story. I started a non-profit to help kids who want to participate in the performing arts. When I built the website, I used the code for my newsletter as a placeholder expecting to change it once the site went live. Well, I forgot And for 60 days now, I’ve added emails from parents who […]
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How Facebook Determine the Cost of Your Ad
There are so many factors that come into play when Facebook determines the cost of your ad.  In fact, Facebook doesn’t really charge for your ads. Instead, you set the amount that you are willing to pay for your ad to be seen.  While a lower amount may allow your ad to be seen a […]
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5 Things That Will Help You Create Phenomenal Facebook Ads
Creating a Facebook ad is a little like playing in a sandbox for contractors trying to figure out their marketing. You never quite know what is going to happen until you have finished the entire creative process. Â In the sandbox, it is a beautiful sandcastle. With a Facebook ad, it is a marketing campaign that […]
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How to Use Facebook Right Now to Generate Leads
Life Events; we all have them. The events in our lives are what make us the people we are. Certain events, like a recent marriage or the birth of a child, are life-changing. Those types of events may also mean that we’re going to be buying or remodeling a home in the near future. Do […]
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Feast or Famine Isn’t a Good Way To Market
When you hit the pause button on your marketing campaign, you set off a chain of events that follows you around all year. At some point, you find yourself playing catch up, you can’t turn the switch off for long before you realize the phone has stopped ringing…then you panic. Don’t panic. Sorry if the […]
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