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Contractors: Wanna Sell? Take My Pain Away!


Marketing is about two things; providing pleasure or taking away pain. In this video I talk about a fantastic example of a window manufacturer who is helping take the pain away of getting new windows through their radio commercials. Maybe you have heard the spots?

One response to “Contractors: Wanna Sell? Take My Pain Away!”

  1. Chris Spoerl Avatar
    Chris Spoerl

    Well done Darren !!!