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3 Comments

  1. Mike Pierce
    June 28, 2012 @ 8:20 am

    I HATE with a passion when I see folks from the construction industry trying to offer their service or product through a marketing channel that doesn’t fit (i.e., Daily Deal Sites). It sucks for the homeowner, builder, service provider or whoever else gets involved. It’s a true no win situation.

    Darren, what do you think of this http://www.feld.com/wp/archives/2012/06/you-are-the-sustainable-future-of-daily-deals.html? I realize it’s still a Daily Deal model, but what I like about it, is the contractor would be able to set the standards of the offer. Instead of piling the service on with the ice cream shop down the street, you could offer the deal to just folks interested in home improvement or something along those line. Perhaps it would be a bit much for a single contractor to manage, but just a thought…

  2. Chris Spoerl
    June 28, 2012 @ 1:15 pm

    Agreed Darren. Cheapens your brand, loses money.

    #NOTWINNING !

  3. Peter Martino
    July 6, 2012 @ 9:03 pm

    Agreed. I know a landscape business that almost had to close their doors because of getting overwhelmed with requests for “free design consultations” after setting one up one on Angie’s List (another scam). Problem was they didn’t have a sales person that could actually close any business.