I am a new member over on RemodelCrazy.com’s forums, and have been involved in a few of their webinars on sales and marketing. And while everyone on the forum seems to be pretty smart business people, they seem to suffer from the same affliction many of my clients do:
Not enough time in the day
24 hours-the great equalizer – No matter how much money you have or how much you pray, we all get the same amount of time to get things done. Which means the squeaky wheel gets the grease. Which means many times the important things that NEED to get done get pushed to the back-burner.
One of the worst things you can do to lose your way on a daily basis is check your email first thing in the morning. As you well know, whatever is on fire in your inbox will be what consumes you first, instead of what you should focus on, which is what makes your company money.
So here is a book tip to get you focused on executing, it’s called, what else:
Execution: The Discipline of Getting Things Done (aff. link)
It has been out for a long time, probably 10 years now, but I refer back to it a lot when I think I am getting too bogged down in the minutiae of my own daily grind and I need to center myself again on the core of my business.
Focusing on clients and client acquisition…and so should you!
So here is what I do, each night I make a list of the things I HAVE to accomplish BEFORE I check in on things. Once I clear my plate, then and only then do I get involved in what’s happening for that day.
Now, this may not work particularly well for everyone, but I bet there are things you could do in order to execute better. But if you focus on the topics that make you money first, then everything else second, you will finish your days feeling more like you were able to accomplish something instead of that nagging feeling that you didn’t get anything done. To help, make sure you get the book and put it to good use, your bottom line will thank me for it!