I wrote a post a few years ago talking about how contractors needed to build social media outposts to gain followers, fans and subscribers. Not because you want to be popular or famous, but because Mrs. Jones was going to use the number of people who followed, liked or fanned you up as a metric to decide to do business with you or not. Well, I hope you listened, cause that day just got here!
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I’ve spent 20 years helping construction companies market their businesses. My core focus is copywriting and content marketing that sells, without sounding salesy.