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  1. Andy
    April 22, 2012 @ 5:38 am

    Good point about keeping the best of your content on your site. Is there not a case though for selecting some of your content for distribution / guest posting, in order to build up some credibility? If I am on Youtube and see a video with 100,000 views, that makes me think this person probably has something to say and I am clicking on the link to their website.

    • Darren
      April 22, 2012 @ 10:53 am

      Your best content needs to be on your site. As in pillar content. Look in the sidebar of my site. The most often viewed posts are there. You take those pages that you know get a lot of traffic and you try to monetize them in some way. Reason is, all of your site’s pages may be indexed, but not being shown by Google. You can re-purpose that content somewhere else now thanks to canonical attribution thanks to Google, but your best stuff HAS to be on your site.