Pictures are worth a thousand words, so the story goes. In marketing, pictures can do a great job of selling a product or service when used correctly. With the right strategy and a little technical knowledge, a one-man contractor shop, or even a place with 40 employees, can significantly increase their workload with the use…
This video is a bit of a rant. I am just leaving a contractor who has gone from 5 work trucks and 25 people to just 2 trucks and 4 people. He does high-end renovations and remodels, but none of his trucks have any lettering or signage on them, not even a phone number. So,…
Learning about marketing should be as important as learning your trade. You can’t be a successful contractor if people don’t know who you are, and that requires marketing. So spend the time it takes to learn how to promote your business and I promise you will be busier in your business.