An old expression made famous by Dean Martin, “keep those cards and letters coming,” actually […]
Tag: Brand Building
DarrenDefend Your Brand Everywhere!
Brand management doesn’t just mean defending yourself against people who are negative about you. It […]
Contractor Marketing and How Steve Jobs is Just Like You!
Steve Jobs is as synonymous with Apple as you probably are to your contracting company. […]
Use Cheap Cards From VistaPrint to Segment Your Contractor Business
I like to market specific product or service lines inside of companies. It is easier […]
Using Logos to Promote Your Brand
One of the problems I run into with smaller contractors is that they don’t have […]
4 Reasons Your Guarantee Can Help You Sell That You Are Not Using
As a marketer for contractors, I am limited in the types of offers I can […]