If you’ve bought leads from the big lead generation companies hoping they would turn into new business, only to find yourself competing against other contractors who submit low-ball bids just to get the work, then keep reading! Being a marketing guy who works exclusively with contractors, I have seen my fair share of bad lead…
I don’t care what trade you are in. I don’t care if you are one-man band or a team of 50; you are in sales first and a contractor second. If you don’t agree with me, just ask yourself how many days you could live on just building stuff without selling it to someone –…