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Let Them Sell Themselves!
Close more sales by having a solid game plan in place before you ever sit down with your prospect. A series a well-thought out questions (and rebuttals) will go a long way in helping you close more deals. And by asking your prospects questions, you allow them to think they are in charge because they […]
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Tired of Paying a Fortune For Tired Leads?
If you’ve bought leads from the big lead generation companies hoping they would turn into new business, only to find yourself competing against other contractors who submit low-ball bids just to get the work, then keep reading! Being a marketing guy who works exclusively with contractors, I have seen my fair share of bad lead […]
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Contractor Selling Tips: Let Kids Help Improve Your Selling Skills
My daughter is six and a basket full of cheer every day. But she is also a shrewd and crafty negotiator. Between her natural-born salesman dad, and her charismatic mother, she is going to be a very effective negotiator when she grows up. In fact, she already is… Now, she and I are both only […]
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How to Handle Prospects Once They Walk in The Door
Lead generation and prospect management is a complicated and often overwhelming task for many contractors. And it’s often the case that you spend so much time trying to just get the leads into your funnel that once you get them there you fail to take the necessary steps to keep them. In this post, I’ve […]
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Quick Tips for Contractors #1 – Do Something to Grow Your Business Everyday
You have to put gas in the truck, go to the supply house or pay a vendor. These are all things you have to do to make your business hum along. There is an old saying, you are either growing or you are shrinking, you ARE NOT staying the same. So make sure you spend […]
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Your Clients Are Talking to You – Are You Listening?
I shot a video about keyword research the other day, and I think the point that I am trying to make in the video is that you need to look at keyword research as listening. Listening to exactly what your best clients or customers are asking for. Keyword research IS NOT hocus pocus, it is […]
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