One of the things I always hear from contractors is that they are always losing out to low-cost providers. If you ask any old head how he/she made their bones, they will tell you they built it on reputation and quality work. Not quality work that everyone talks about today, but the kind of work…
Your site as a whole has a lot of heavy lifting to do. But you should define each page and then give it one ball of paper. Watch the video and you will know what I mean.
To improve your offline marketing, extend your message online. As a contractor, you probably know it’s postcard season again and this year there is no reason you need to have your marketing message begin AND end on a 3×5 card. Take the message to the web where you own the show (your site) and you…