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  1. Chris Spoerl
    May 27, 2011 @ 7:24 am


    Poor Presentation Planning Prevents Proper Performance

    This is a valuable lesson I learned a long time ago in a galaxy far away.

    My old boss asked what my favorite food was. I told him grilled cheese.
    He asked if I went to a restraunt and ordered grilled cheese, and they served it on a paper plate would I pay $6.00 ?

    I told him no.

    My old boss then asked if they served my grilled cheese on a plate, with leaf lettuce, a pickle and chips would I pay $6.00, I told him YES.

    He said it was all in the presentation, and taught me about the “P”s.

    Good article Darren

    • Darren
      May 27, 2011 @ 8:27 am

      I love grilled cheese….Sorry, thanks Chris!

  2. Perryn Olson
    May 27, 2011 @ 10:50 am

    Great post. I’m amazed how many companies are oblivious that brochures, websites, & signage build credibility & trust.

    • Darren
      May 27, 2011 @ 10:53 am

      Thanks Perryn for stopping by and commenting! We are going to have to start working together on stuff!

  3. Don Ogden
    May 27, 2011 @ 1:28 pm

    I think this, like all of your posts is spot on!
    I would like to add that including references is very important.

    • Darren
      May 27, 2011 @ 1:30 pm

      Thanks Don! I appreciate that! Thanks for reading and commenting!

  4. Sam Bradley
    May 28, 2011 @ 8:46 am

    Don’t leave just one marketing piece with the customer, leave three. Chances are they will give one of the ‘extra’ pieces to a friend, neighbor or co-worker to get their opinion of you. If the marketing piece is worthy, you may get additional work.

    • Darren
      May 28, 2011 @ 3:02 pm

      Good tip Sam!

  5. Tommy
    May 29, 2011 @ 7:56 pm

    Amazing, yet simple-common sense things every contractor should know.

    • Darren
      May 30, 2011 @ 9:40 am

      Thanks Tommy for stopping by and commenting!

  6. Greg
    May 31, 2011 @ 7:36 pm

    Great post it’s the simple things we all forget sometimes

    • Darren
      May 31, 2011 @ 7:39 pm

      Thanks Greg for stopping by and commenting!

  7. Kyle Bedalov
    June 2, 2011 @ 11:21 am

    I just did a presentation last night as a Athletic Coach asking a Booster Club for funds to support a project. Not only did I have three leave behinds with the goals and objectives of the requested projects, I left behind a commitment of Trust in doing so.

    I have learned a great deal of things while working with clients over the past 20 years, both paying and internal clients. Some of those include saying Thank You, even for small things, even more so when you are receiving time and attention. Having a pen so that you can take notes or close the deal. Make sure you review your notes and prepare before speaking. Use peoples first names if you know them, look them in the eye when talking. And more recently, set your phone to silent or turn it off. These are all small things that make presentations better.

    • Darren
      June 2, 2011 @ 1:49 pm


      Thanks for stopping by and commenting. It’s all about prep!

  8. Keith McGorlick
    June 11, 2011 @ 8:54 am

    Great tip Kyle, take it one step farther. Use thank you cards & snail mail! Look for reasons to send them, thanks for taking the time to……call for an estimate, hear my presentation, take my phone call, talk to me on the street, see me at your office, anything to give you an excuse to send them a card with at least 2 business cards in it! Every time you send one, they’re thinking about you when they open it! They’re cheap, and they get your name out there, a good rule of thumb is try to send out 10 a day, they tell me. Sorry to steal your thunder Darren, couldn’t resist!