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Marketing & Advertising

  • Let Them Sell Themselves!

    Close more sales by having a solid game plan in place before you ever sit down with your prospect. A series a well-thought out questions (and rebuttals) will go a long way in helping you close more deals. And by asking your prospects questions, you allow them to think they are in charge because they…

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  • Social Media is a Complete Waste of Time

    That title isn’t to just grab your attention. That is exactly what a client said to me the other day. And yes, you didn’t come across an old post here at Darren’s, it is June 2011. Yet I find myself having this kind of conversation once a week no matter what. But I think I…

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  • Kiva for Contractors

    This post isn’t so much about marketing, selling or even making money. It’s more about giving. Here’s the back story. My Mom has run a pretty successful (for her needs) residential cleaning company for the last 20 years. In fact, I think it was probably my Mom who I got my entrepreneurial spirit from in…

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