Print Marketing

We are about to start doing NFL-themed magnetic postcard mailers now that the team schedules have hit the street, and while working on what many (including myself) would consider “old-school” marketing, I started thinking about how great direct mail actually is…especially in 2015.

Here’s why…

Since the advent of the internet, we’ve seen endless benefits when it comes to how contractors can enhance their marketing and grow their customer base. The fact that with just one click of a button we are able to send out a mass e-mail to everyone in our contact list is truly remarkable.More

In my weekly newsletter yesterday, I talked about postcards and how you can take a 3-second ad and turn it into a year-long billboard placed right inside your prospects kitchen with one simple step. Watch the video to see how you can too. If you want to get the details on from yesterday’s newsletter, sorry, you gotta sign up! 🙂 But you can sign up by clicking here, then entering your email address in the sidebar.

I get it. I do. I know most contractors are fantastic craftsman who need all the help they can to sell their products. Which is why I blame the creative that is supposed to sell the product. More