I am sure you get tired of answering the same 10 or 15 questions over and over, so today I am going to give you a quick and easy tip to educate your prospective clients or customers BEFORE they call in and take time away from you or your sales team.
Just the FAQ Ma’am!
Build a FAQ page on your site answering the top 10 questions you get asked the most. That way, you have a more informed ( that’s French for someone who is closer to buying) consumer on the phone, in your store or in an email who has gotten the “nuisance” questions out-of-the-way and are now ready to get down to business!
4 Comments
[…] This post was mentioned on Twitter by Darren Slaughter, The Social Republic and others. The Social Republic said: Using an FAQ Page as a Sales Tool: I am sure you get tired of answering the same 10 or 15 questions over and ove… http://bit.ly/g2hh4V […]
Really good tip, Darren. I am going to make sure I do this for my website.
Ha! Great minds think alike.
I just built a section on my blog for that. (It’s been on the website for years.)
There ya go! I know I still owe you a blog comments post…it’s coming. Been packed with the website reviews.