• Skip to main content

Construction Websites

Design/Content/Strategy

  • Home
  • About
    • Press & Interviews
    • Testimonials
  • New Here?
  • Services
    • Free Homepage Audit
    • Construction Website Audits
    • Construction Websites
    • Content
    • Website Design Consulting
  • Contact
  • Blog
You are here: Home / Articles / Contractors…and Their Websites, Should Do This to Win

Darren / August 13, 2013

Contractors…and Their Websites, Should Do This to Win

Many contractors think their construction websites are junk drawers where every conceivable business line possible get’s listed. I see sites that are either built DIY or by other companies in this space that will say and do anything on their site to give the impression that they can handle any job.

Recently, I posted a video where I ranted a bit about a site that was built by another company who “says” they only build contractor websites but in reality, they do sites for all companies, and you could tell because they let the contractor in question convince them that it was a good idea to list their primary business line (seal-coating) and a secondary business line (Christmas lights) on the same site.

That is exactly the way to NOT win new business!

If you want to build a reputation in your market as a contractor who does fantastic work, the quickest way to do that, and the way I have grown DarrenSlaughter dot Com over the last 8 years, is by:

Becoming a resource around a topic in a niche…

Instead of going wider: We do this this this this this this this this and this

Do this…

We do this one thing pretty friggin’ great!

Who would you hire?

Articles    Website Help

Darren

I’ve spent 20 years helping construction companies market their businesses. My core focus is copywriting and content marketing that sells, without sounding salesy.

Schedule a Call

© 2023 · Construction Websites · Website Design by Darren Slaughter dot Com