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  1. Travis Grant
    August 19, 2010 @ 12:45 am

    While the worst months for direct mail in general is June and July, I do disagree with using that as the argument against mailing in those months.

    Contractors best months are Summer months. Most remodeling projects will be sold then. I find that our busiest season for contractors is the Summer. Fall advertising really tapers off.

    • Darren
      August 19, 2010 @ 12:51 am


      1st of all I want to thank you for stopping by! While I also agree that Summer is when most remodeling jobs are done, I would bet you a donut that the decision to do a remodel is made long before the smell of Coppertone and hotdogs fills the air! That’s why home shows are in the Fall & Spring. Indoor jobs in Winter and outdoor gigs in the Summer.