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Contractors, Make the Most Out of Search Results
The Internet is a labyrinth of sites so big it boggles the mind. In fact, how someone manages to find your site is a miracle of modern technology right? But all traffic is not created equal Most of the time, we don’t pay enough attention to how people find our sites, we just assume it […]
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Measure Twice, Cut Once Works on Websites Too!
I want to cover some things you and your staff (if you have any) should do before launching an advertising campaign online. The biggest thing you need to consider right now, today, before you spend one dime promoting your contracting business online is – your existing website. If your current website is merely a place […]
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Online Advertising Boosts Offline Sales
There is no doubt people are doing more and more research online before they buy. But if you have ever wondered if online ads converted into offline sales, Google has produced a video showing some of the research they did to confirm that yes, marketing your business online has a positive effect on people contacting […]
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Review of Manta.com
It’s funny this thing called the Internet, when trying to figure out the best leads for contractors, you can find yourself lost in a sea of options. It was supposed to tear down borders and make the world closer by being able to reach out across the planet and talk to anyone at any time. […]
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AdWords Doesn’t Have to Be a Dirty Word
Inevitably, when someone tells me that a particular type of marketing “sucked” or “didn’t generate any leads,” I tend to want to look for reasons why and how we can improve their result. This has never been truer than with advertising online using Google AdWords. There are just so many things that can go wrong! […]
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Why Contractors Need an Online Presence
As the Internet evolves, more and more businesses are creating websites, social media pages and even blogs. Sure, not all contractors have blogs but if you are serious about improving your online marketing strategy and building a larger client list, it is mandatory. The great thing about having a blog for your business is that […]
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