This post is about how any company, large or small, can have a huge impact on their bottom line through social media. And I am your human guinea pig. A few days ago I wrote a post where I talked about Home Depot’s strategy of providing home owners with DIY workshops and classes to get…
After my week-long series on social media marketing for contractors I received an email from a painter out on the west coast who basically said that social media is bullshit. His business was built on referrals and he is making a good living from that. To that I say good for you George. But for…