Signs or ads stating “Follow me on Facebook” usually have to include a key piece of data to be effective. The key bit of data I speak of is your friggin’ Facebook handle! You can’t expect people to try and figure out what your page is on Facebook, yet I see about 3 ads a day from companies that expect you to be Inspector Clouseau. If you are one of these companies…please stop this practice immediately!
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I’ve spent 20 years helping construction companies market their businesses. My core focus is copywriting and content marketing that sells, without sounding salesy.