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Quick Tips for Contractors #4 – 5 Reasons to Read the Paper
Here is a short one today to make up for yesterday’s long post… Read – read the NY Times, the Wall Street Journal or the Washington Post. Read as much as you can to stay on top of the news, and then read some more. Specifically, I want you to read your local yocal paper […]
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Quick Tips for Contractors #68 – Use Classifed Ads
I knew a guy that lived in a castle (literally) here in Philly from the money he made advertising his business in the classified section. He has since lost the castle because he failed to pay his income tax, but that’s a different blog. The point I want to get across here is that classified ads are […]
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Quick Tips for Contractors #2 – Pick a Number, Any Number
Contractors ask me all the time how much they should spend on marketing, and I have answered the question in a couple of posts here at Darren’s. But this time I am going to make it simple – just pick a friggin’ number and start! If you haven’t decided to set aside any amount of […]
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Quick Tip For Contractors #27 Hire Some Help!
Jordan had Pippen, Montana had Rice, You need to have a team of people who can help you beat out the competition in your market. If you plan on staying around for a while, you should consider having the following professionals on speed dial: A solid accountant A great bookkeeper…there is a difference I am […]
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Quick Tips for Contractors #7 – Get Out of The Forums
You know who you are. You’ll be the first one to tell me you don’t have time to worry about social media, marketing or promotion, yet you have 5,000 posts on some contractor forum site. Don’t get me wrong… I understand the need to blow off some steam and hang with like-minded people. I even […]
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Quick Tips for Contractors #6 – They Like Me, They Really Like Me!
Sit down and call, write or email 10 clients you have had in the last 6 months and ask them specifically what it was about you, your business or your offer that made them hire you. If you start to see a common theme, then you know you are doing it right. If you get […]
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