Headline Development when creating your ad you should spend as much time thinking of the headline as you do the rest of the ad. As I mentioned in my previous post, the headline sells the reader on reading the rest of the ad. Follow these tips when creating your headlines and watch your conversion rates…
Yesterday I talked about the value that can still be found in newspaper advertising for contractors. The key take away to that post was to realize that you have to go as local as possible and still hit your target market. Today we are going to talk about the successful design and implementation of your…