I was reading an article the other day discussing pricing your services in a down economy versus a growing economy, and the takeaway was to try to maintain your current pricing. Well duh, that’s pretty friggin’ obvious right? But the last couple of years have taught us a few things:
I see it all the time, piles and piles of leads that contractors large and small have paid for one way or another that never close. They don’t close because the quote was too high, they don’t close because the contractor never followed up correctly or followed up at all to move the sales process…
I want BMW 750 for my birthday, I need a car that get’s me from here to there. You may want a new F-350, but you need a truck that can get your shit from one place to another. Both of us make money from our rides, you directly, me by getting from one meeting…